About
Every great game starts with a strong opening
Your Move Marketing is an international marketing advisory founded by Ron Simchi. It gives brands senior, hands-on expertise without the agency overhead.
The founder
Ron Simchi
Founder · Former VP Growth Operations, dentsu Israel
Ron is a marketer who started his career in finance. He reads a media plan the way an accountant reads a balance sheet, and he plans a market launch the way a chess player plans a game, several moves ahead.
His career has followed one simple rule: master the numbers, then the channels, then the whole business. That combination is what Your Move Marketing brings to every client.
The moves so far
A career played one move at a time
KPMG, Alternative Investments
Ron began in KPMG's Alternative Investments division, working on hedge fund and private equity tax. It gave him a lasting respect for the numbers, and the instinct to ask what every dollar is actually returning.
A boutique agency in Manhattan
He then traded spreadsheets for search terms, moving into digital marketing at a boutique agency in Manhattan. There he worked hands-on across the digital landscape for global brands in multiple verticals.
dentsu Israel
Ron joined dentsu Israel in 2021, where he led the Performance Clients team. He went on to become VP Growth Operations, overseeing Finance, HR, Legal, IT and Administration and building a collaborative, high-performing culture that helped teams scale and innovate.
Your Move Marketing
Today Ron runs his own advisory, bringing big-network experience straight to brands that want to grow across borders. There are no layers and no handoffs, just senior thinking and fast decisions.
What that means for you
A marketer who speaks CFO
Because Ron has sat on the finance side, the media side and the operations side, his advice connects all three. Campaigns are tied to revenue, budgets are defended with data, and plans are built to run in the real world, not just on a slide.
Along the way he has worked with some of the largest brands in the world and Israel's top tech companies.